GRID MARCH 25 2010

Expert Q&As

Mar 7
Q&A: U.S. Congressman Maurice Hinchey, D-New York 22nd District Posted By Paul McGinniss
Maurice Hinchey

Maurice D. Hinchey is a Democratic Congressman representing New York's 22nd Congressional District, which spans eight counties from the Hudson Valley to the Finger Lakes region. Born on Manhattan's Lower West Side in 1938, he was raised there and in Saugerties, and now resides in Hurley. Prior to being elected to Congress in January 1993, Hinchey served 18 years in the New York State Assembly, including 14 years as Chairman of the Committee on Environmental Conservation. While Chairman of the Environmental Conservation Committee for the Assembly, the committee conducted a successful investigation into the causes of "Love Canal," the nation's first major toxic dumpsite. He also successfully led the fight—first in Albany and later in Washington—to force the cleanup of PCBs from the Hudson River. Now serving in his ninth term in the U.S. House of Representatives, Hinchey is a member of the powerful House Appropriations Committee, which allocates funds in the federal budget. He has long been an advocate for the economic and environmental health of New York. One of his many accomplishments was the 2007 establishment of The Solar Energy Consortium (TSEC), an industry-driven, nonprofit organization that aims to create green jobs and a major solar energy industry cluster in New York. Congressman Hinchey is also very involved in the issue of gas drilling in New York. He has told the state Department of Environmental Conservation (DEC) that he has serious environmental and health concerns about drilling for natural gas in the Marcellus Shale formation, large parts of which are in New York. He has urged the DEC, to take a series of concrete steps before further drilling should be permitted in New York. MetroGreenBusiness.com spoke with Congressman Hinchey about gas drilling and other issues shortly before his keynote speech at the Forum on the Future of Gas Drilling in New York State, held at SUNY New Paltz on March 8.

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Feb 28
Q&A: David Wilkerson, Director of Sustainability & Environmental Affairs, Shaw Residential Posted By Christina Jelski
David Wilkerson

Shaw, a leading flooring manufacturer headquartered in Georgia, has developed a successful platform, known as the Shaw Green Edge, to promote their sustainable products and eco-friendly initiatives. With the goal of creating beautiful, but sustainable, carpeting, laminate, hardwood flooring, and more, Shaw has developed a "Cradle to Cradle" philosophy, which ensures that "waste is never an option" in their designs. As a result, they have also become known for recycling waste through their successful post-consumer carpet recycling and collection initiative. David Wilkerson, Shaw Residential's director of sustainability and environmental affairs, told MGB more about this program and other green practices that Shaw has been proud to put into action.

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Feb 21
Q&A: Kristin J. Moore, Environmental Lead at DIRTT Environmental Solutions Posted By Christina Jelski
Kristin J. Moore

Headquartered in Calgary, Canada, DIRTT (which stands for Doing It Right This Time) has redefined workplace interiors throughout North America with their "Agile Architectural Solutions." The passionate young company-where employees affectionately refer to themselves as DIRTT Bags—has quickly flourished, being listed in Alberta Venture Magazine as one of the province's fastest growing companies, and even opening a new branch in Savannah, GA last spring. Meanwhile, DIRTT has become most famous for their sustainable, pre-manufactured and pre-engineered floors and walls, which can be easily moved and reconfigured. Environmental Lead, Kristin J. Moore, shared more DIRTT with MGB and revealed why recycling isn't their number one priority when it comes to sustainable building.

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Feb 14
Q&A: Dr. William Schlesinger, President of the Cary Institute of Ecosystem Studies Posted By Christina Jelski
Dr. William Schlesinger

Located in Millbrook, NY, the Cary Institute of Ecosystem Studies has become a leader in environmental research, providing important information to scientists and policymakers, influencing environmental laws, and helping to update educational curriculum. One of the organization's goals is to make the public more aware of general ecological issues and challenges, which it achieves by hosting various presentations and workshops. Recently, Dr. William Schlesinger, president of the Cary Institute, hosted a travelogue on Antarctica, which despite being the coldest continent, is still being threatened by human activity. Dr. Schlesinger provided MGB with details on the state of Antarctica's ecosystem, its surprising fragility, and what we can expect to see from the Cary Institute in the future.

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Feb 7
Q&A: Lauren Nodzak, Spokeswoman, Mars Incorporated North America Posted By Will Kamerman
Lauren Nodzak

Mars Incorporated, the international confectionary and pet food company best known for making M&Ms, Snickers, and Mars bars, has been making significant headway in its sustainability program, including renovating its Hackettstown, New Jersey headquarters to be more energy and water efficient. Lauren Nodzak, spokesperson for Mars Incorporated North America, explains some of the technical ins and outs of the renovation and also tells of future plans for the company's eco-transformation.

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Jan 31
Q&A: Larry Winget, Bestselling author of "Your Kids Are Your Own Fault" Posted By Christina Jelski
Larry Winget

Author of the New York Times and Wall Street Journal bestsellers You're Broke Because You Want to Be and It's Called Work for a Reason, Larry Winget has just released his latest book, Your Kids Are Your Own Fault: A Guide for Raising Responsible, Productive Adults. Combining a tough-love attitude with the author's own parenting experiences, the book rejects common ideas with a new brand of behavioral discipline, covering everything from dinner table manners to fostering a professional attitude. In one chapter, Winget focuses on financial responsibility, a quality which he feels is lacking not only in today's children, but in today's business world as well. Addressing this topic, Winget provided MGB with a sneak peek into the chapter, and with practical advice that can benefit not only concerned parents, but the fiscally challenged as well.

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Jan 24
Q&A: Scott Keogh, Chief Marketing Officer of Audi of America Posted By Christina Jelski
Scott Keogh

A leading brand of luxury automobiles, Audi has consistently shown ingenuity when it comes to building intelligent and eco-friendly vehicles. Recently, as part of an overarching "awareness campaign," the company premiered their "Season of Audi" television ads during the holidays. The ads, which depict Audi cars using LED technology to outshine elaborate and inefficient winter light displays, did not emphasize upscale amenities, but focused on superior performance and sustainable innovations instead. Meanwhile, Audi has also paved the way in terms of clean diesel fuel, engine efficiency, and aluminum frames, all of which contribute to creating a better vehicle with fewer emissions. Chief Marketing Officer of Audi America, Scott Keogh, spoke with MGB to share more on how Audi has evolved beyond luxury and become a role model for environmentally-conscious design as well.

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Jan 17
Q&A: Margaret K. Lydecker, founder of Green Drinks New York City and principal of Brite Green Sustainability Advisors LLC Posted By Paul McGinniss
Margaret K. Lydecker

Margaret Lydecker founded Green Drinks New York City, a monthly environmental networking group that is part of Green Drinks International, in 2002. Since then, she's grown the New York City chapter to over 13,000 members and has been a key contributor to expanding Green Drinks’ international network to over 650 cities around the world, covering every continent. These networking events not only raise awareness of the sustainable lifestyle, but provide a forum for people to effectively connect with other like-minded people around the world.

Lydecker, who studied environmental law at Vermont Law School, is also principal of Brite Green Sustainability Advisors LLC, a green research and consultation company that works with companies to find green solutions and develop and implement a roadmap of environmental responsibility. Her clients include Fortune 500 companies such as DuPont and Knoll Furniture, and currently, Lydecker is an advisor to VH1 and MTVN on their green initiatives. Lydecker has been interviewed for numerous blogs and magazine articles, and will be included in the soon-to-be-published book The 100 Most Powerful Green Women, written by Rebecca Harrell, co-producer of the Sundance Festival award-winning film FUEL.

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Jan 10
Q&A: Mark Savan, President and COO of Simonton Windows Posted By Christina Jelski
Mark Savan

Founded in 1946, Simonton Windows, a Fortune Brands company, has built their reputation on high-quality and impact resistant windows and doors. But the company has also developed an increasing focus on energy efficiency, offering a line of Energy Star qualified products. President and COO, Mark Savan, encourages his clients to choose these ecofriendly options and on December 15, 2009, was one of several business leaders invited to meet with President Obama to discuss the future of sustainable residential building. White House Chief of Staff Rahm Emanuel and Senior Advisor to the President Valerie B. Jarrett were also present, and the group addressed possible ways to promote more energy efficient homes in the U.S. Savan shared more on the incentives and options discussed, as well as the affect of the economy on green industry.

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Jan 3
Q&A: Dr. Karl-Heinz Froehner, President of Rueste International Limited Posted By Christina Jelski
Dr. Karl-Heinz Froehner

Headquartered in Wappingers Falls, NY, Rueste International Limited offers a new, breakthrough technology that can change the way homes and businesses are wired. Unlike conventional electrical wiring systems, Rueste's N2A (Neural Network Architecture) system does not need a central controller, instead functioning as a "loop-wired system" that requires significantly less copper wire. According to Prof. Dr. Michael Braungart, founder and director of the Research Institute for the Environment in Hamburg, Germany, N2A reduces "the use of precious metals in an average installation" by up to 80 percent, and the technology increases energy efficiency by 59 to 89 percent. Providing dramatic energy cost savings, President of Rueste, Dr. Karl-Heinz Froehner, believes that N2A is the future of electrical wiring technology and shared more on the innovative system with MGB.

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Dec 27
Q&A: Andrew Kimball, CEO The Brooklyn Navy Yard Posted By Anne Pyburn Craig
Andrew Kimball

The Brooklyn Navy Yard (www.brooklynnavyyard.org) is a modern industrial park in a historical setting, dating back to 1802. With tenants representing a variety of industries like construction, theatrical set design, computer and office supplies, contracting, refrigerated distribution facilities, media communications and promotions, motor overhauling, and metal fabrication, the Navy Yard "is capable of handling any type of business." They're building steadily, and their occupancy rates- and the number of jobs being generated- are encouraging indeed.

MGB spoke with CEO Andrew Kimball about the Navy Yard's recipe for success.

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Dec 20
Q&A: Teresa Carleo, President and Owner, Plant Fantasies Posted By Christina Jelski
Teresa Carleo

President and owner of Manhattan-based Plant Fantasies, Teresa Carleo has built her full-service landscaping, maintenance, and floral decor business on 22 years of hard work and dedication. With an impressive clientele of New York City developers and companies, Carleo’s green thumb has been sought after by real estate heavyweights like Macklowe Properties, The Trump Organization, World-Wide Holdings Corporation, and Jack Resnick & Sons, just to name a few. In recent years, Carleo has seen an increasing demand for green roofs, which have become one of Plant Fantasies’ specialties. These environmentally-friendly solutions provide building tenants with a beautiful outdoor space and help create new ecosystems in an urban environment. Carleo shared insight on green roofs with MGB, and discussed how she found her calling as a successful entrepreneur.

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Dec 13
Q&A: Ron Kamen, Founder, EarthKind Energy Posted By Anne Pyburn Craig
Ron Kamen

EarthKind Energy is a young company, founded in January 2007. The founders spent that year getting all their ducks in a row- and by 2008 , EarthKind (www.earthkindenergy.com) had become the state’s leading authority on Solar Thermal technologies. They’ve conducted more public education and trainings on the subject than any other public or private entity in New York, and developed the most extensive statewide network of installers. EarthKind trained dealers currently sell and install 20% of the solar thermal installations in the state of New York.

MGB spoke with founder Ron Kamen, currently the President of the New York Solar Energy Industry Association (NYSEIA), about the state of solar tech in the Great Northeast.

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Dec 6
Q&A with Legendary Oceanographer and Adventurer Sylvia Earle Posted By Paul McGinniss
Sylvia Earle

Dr. Sylvia Earle has been exploring the oceans since 1953. She has been called "Her Deepness" by both The New Yorker and the New York Times, has been named a "Living Legend" by the Library of Congress, and was Time magazine's first "Hero for the Planet." Earle has participated in over 75 National Geographic expeditions, logging more than 6,500 hours underwater, as well as lectured in 70 countries and authored more than 170 publications. Her new book, The World is Blue: How Our Fate and the Ocean's Are One, with a forward by Bill McKibben, is being called the Silent Spring of our era. She is a National Geographic Explorer-in-Residence and 2009 TED prize recipient as well as the founder of Deep Search Foundation.

On Tuesday, December 8, 2009, Earle will be the honored guest at Green Drinks New York City's annual holiday party, themed "Our Oceans" (to be held at 15 East 27th Street; greendrinksnyc.com). She will also speak on Monday, December 7, 2009 at the Explorers Club Public Lecture Series' Second State of the Oceans Forum: "Facing the Crisis, Reasons for Hope," at The Explorers Club, (46 East 70th Street; www.1planet1ocean.org; 212.628.8383). MetroGreenBusiness.com caught up with Earle prior to her New York appearances.

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Nov 29
Q&A: Jeffrey Downing, Vice President of Education, the New York Botanical Garden Posted By Christina Jelski
Jeff Downing

The New York Botanical Garden (NYBG) is the largest botanical garden in any city in the U.S. and is known as a national historic landmark. Founded in 1981 and nestled in the Bronx, the garden is an expansive, 250-acre living museum with over one million different trees, flowers, and other plants. NYBG has always made education a priority, aiming to get the public interested and involved in the fascinating world of horticulture. As a result, the Continuing Education program was created for adults who wished to either create a new hobby or explore a career related to horticulture or landscaping. Jeffrey Downing, vice president of education, manages NYBG’s educational departments and was happy to share more about the program and the variety of courses offered. Visit conted.nybg.org for more information.

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Nov 22
Q&A: Steve Campbell, AMB Property Corporation Posted By Anne Pyburn Craig
Steve Campbell

AMB Property Corporation is a leading owner, operator and developer of industrial real estate, focused on major hub and gateway distribution markets in the Americas, Europe and Asia. As of September 30, 2009, AMB’s global portfolio totaled approximately 156.1 million square feet (14.5 million square meters) in 47 markets within 14 countries.

And at AMB, sustainability is a big part of a nimble corporate strategy that’s helping them thrive through hard times. MGB talked to AMB’s Steve Campbell about how it all fits together.

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Nov 15
Q&A: Marty Stevens-Heebner, Rebagz Posted By Anne Pyburn Craig
Marty Stevens-Heebner

Marty Stevens-Heebner calls it “the next evolution in style,” and one may certainly hope so. The rich hues, eye-popping weaves, and fanciful graphics of her Rebagz eco-chic handbags make a statement in themselves- and the story of how they’re made adds depth to the fun, as does knowing that part of the proceeds are going to good causes.

And Stevens-Heebner is having fun. Her design firm, Half the Sky Designs, won a Best Small Business in California award in 2009, her work has been featured in numerous magazines, and a growing roster of A-list celebrities are rockin’ Rebagz. “We don’t think you need to shout and scream to change the world,” is the refreshing sentiment on the Rebagz website (www.rebagz.com). “Rock it with style instead.”
Indeed.

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Nov 8
Q&A: Caren Franzini, Chief Executive Officer, New Jersey Economic Development Authority Posted By Christina Jelski
Caren Franzini

The New Jersey Economic Development Authority (EDA) is a state financing and development agency that aims to create jobs and strengthen New Jersey’s economy, providing businesses with the means to expand and contribute to the community. A member of the organization since 1991, Caren Franzini served as deputy director before being named chief executive officer in 1994. Franzini has become a leader for economic recovery, and under her direction the EDA successfully granted over $500 million in financial assistance, incentives, tax credits, and investments to New Jersey businesses in 2008. Franzini has also received numerous awards for her work, including the New Jersey Chapter of NAIOP's Industry Service Award, the New Jersey Business & Industry Association's Paul L. Troast Award, and the Wharton Club of New York's Joseph Wharton Award for Social Impact. Taking time out of her busy schedule, Franzini explained to MGB how the EDA works and how businesses can take advantage of the organization’s opportunities. For more information, visit www.njeda.com or call 1-(866) 534-7789 to speak to an EDA Business Development Officer.

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Nov 1
Q&A: Tony Mammone, Product Manager of Insulpan Posted By Tarez Eisen
Tony Mammone

Insulspan, a manufacturer of insulated panels for more than 27 years, strives to create and maintain the highest quality standards in the structural insulating panel industry today. By subjecting their product to rigorous tests and always trying to provide the most energy-efficient building products for the home, it's no wonder Insulspan was voted one of 2007's Top 10 Green Products, and has high hopes for continued success and sustainability. Tony Mammone, involved in the structural insulating panel industry for more than 20 years and currently the product manager of Insulspan, spoke with MGB about what Insulpan's newest technologies mean for the company, what sets Insulspan apart, and where the company sees itself in the future.

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Oct 25
Q&A: Michael Hidary, Managing Director of Global Solar Center Posted By Tarez Eisen
Michael Hidary

Founded by brothers Jack and Michael Hidary, Global Solar Center (GSC) is an up-and-coming destination for all things solar in the ever-expanding market of alternative energies. GSC serves residential and commercial customers by analyzing and endorsing the best suppliers and installers in a market drenched in dealers whose quality is largely unknown. By offering free quotes concerning costs and incentives for those who decide to go solar and providing a network of reliable, quality installers and manufacturers, GSC is leading the way in solar energy and efficiency services. Michael Hidary, managing director and co-founder, spoke to MGB about how going solar is green for the environment and your wallet.

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